Date: August 11
The Minister of Foreign Trade and Tourism, Roberto Sánchez, highlighted that the figures that Peruvian blueberry exports have been achieving would make it foreseeable that this national product will lead the world ranking in 2022, for the fourth consecutive year.
“This would be an important result at the end of the year, filling all Peruvians with pride, especially farmers. Our country has been positioning itself as a leader in the export of fruits in the region. Let's not forget that we are also the world's leading exporter of table grapes and the second of avocados," said the head of Mincetur.
As is known, among the products that grew the most in the first half of 2022, was the blueberry (fresh and frozen), with sales to the world amounting to US$ 164 million (+118.4%). In June alone, Peru exported blueberries for US$13 million, an increase of +197.9% compared to the same month of the previous year.
Currently, the most important importer of our superfood in the world is the United States, followed by the Netherlands, which became the country with the highest demand for this product in Europe. Also, in the same period, purchases of Peruvian blueberries tripled in the United Kingdom and China.
Over the years, the Mincetur has been developing a trade policy based on opening markets and improving the competitiveness of exports, which has been promoting agro-exports. It is important to remember that our country currently has 22 trade agreements signed.
As it is recalled, at an international level, Peru has been promoting the "Superfoods Peru" brand, which has been making the world aware of the quality, variety and benefits of the Peruvian food offer.
FACT
- In 2021, Peruvian blueberry exports reached US$ 1,221 million, a growth of +17.2% compared to the previous year.
- The blueberry is part of the family of berries (berries or fruits of the forest), it is grown mainly in La Libertad and Lambayeque, but also in the valleys of Lima (Huaral and Cañete).
Source: OFFICE OF COMMUNICATIONS AND PROTOCOL – MINISTRY OF FOREIGN TRADE AND TOURISM
